Yated Shidduch Forum 10/30/20: Are People in Shidduchim Focusing on the Wrong Things These Days?

Question:
I’ve been married for ten years. My friend at work, who was single for a long time, recently got married. We are always trying to set up our friends and we noticed that people very often say no to the ideas we mention to them, giving very superficial reasons for doing so. Do you, as shadchanim and people in the world of shidduchim, find that people today are more materialistic and shallow (focusing on looks, where the family stands in the community, etc.) and not focusing on middos, or are people smarter and more cautious (focusing on mental health issues, frumkeit, etc.)?